Publisher Solution

Increase your efficiency thanks to rapid and intuitive programming of advertising campaigns. Make your advertisers’ campaigns more powerful with innovative video and Rich-Media formats. Optimize their performance with advanced monitoring tools.

• Online campaign launches:

  faster programming thanks to a user-friendly and clear interface and instant launching.

• Rich-Media:

  using pre-programmed scripts, create your interstitials, overlays, expand banners, pop-ups, site unders, etc. in just 3 clicks.

• Video:

  launch your video campaigns quickly and easily with SMART AdServer’s pre-programmed players.

• Inventory:

  with the inventory calculation module, improve your inventory management.

• User targeting:

  increase your campaigns’ ROI using advanced targeting functions (geographic, ISP, browser, by key word, etc.). # Statistics: increase your performance and optimize your campaigns using real-time statistics and monitoring.

• Statistics:

  increase your performance and optimize your campaigns using real-time statistics and monitoring.

• Reporting:

  view all your reports as personalized graphs.

• Post-click and post-view tracking:

  measure and analyse your campaign’s transformation. Refine and increase your media planning performance.

• Data exchange:

  easily interface your tools with SMART AdServer using bi-directional APIs.

Agency Solution

Increase your efficiency thanks to rapid and intuitive programming of advertising campaigns. Make your advertisers’ campaigns more powerful with innovative video and Rich-Media formats.Optimise their performance with advanced monitoring tools.

• On-line campaign launches:

  faster programming thanks to a user-friendly and clear interface.

• Rich-Media:

  using pre-programmed scripts, create your interstitials, overlays, expand banners, pop-ups, site unders, etc. in just 3 clicks.

• Video:

  launch your video campaigns quickly and easily with SMART AdServer’s pre-programmed players.

• Statistics:

  increase your reactivity and optimise your campaigns using real-time statistics and monitoring.

• Post-click and post-view tracking:

  easure and analyse your campaign’s transformation. Refine and increase your media-planning performance. SMART AdServer gives you access to advanced tracking functions such as:
  • Differentiated delivery on behavioural profile
  • Datamining: Logs exploitation
  • Multi-channel tracking and analysis of advertising click-stream
  • Scripting of visuals

• Reporting:

  view all your reports as personalised graphs.

• Data exchange:

  easily interface your tools with SMART AdServer using bi-directional APIs.