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Publisher Solution

Increase your efficiency thanks to rapid and intuitive programming of advertising campaigns. Make your advertisers’ campaigns more powerful with innovative video and Rich-Media formats. Optimise their performance with advanced monitoring tools.

  • On-line campaign launches: faster programming thanks to a user-friendly and clear interface and instant launching.
  • Rich-Media: using pre-programmed scripts, create your interstitials, overlays, expand banners, pop-ups, site unders, etc. in just 3 clicks.
  • Video: launch your video campaigns quickly and easily with SMART AdServer’s pre-programmed players.
  • Inventory: with the inventory calculation module, improve your inventory management.
  • User targeting: increase your campaigns’ ROI using advanced targeting functions (geographic, ISP, browser, by key word, etc.).
  • Statistics: increase your reactivity and optimise your campaigns using real-time statistics and monitoring.
  • Reporting: view all your reports as personalized graphs.
  • Post-click and post-view tracking: measure and analyse your campaign’s transformation. Refine and increase your media planning performance.
  • Data exchange: easily interface your tools with SMART AdServer using bi-directional APIs.
Agency Solution

Increase your efficiency thanks to rapid and intuitive programming of advertising campaigns. Make your advertisers’ campaigns more powerful with innovative video and Rich-Media formats.Optimise their performance with advanced monitoring tools.

  • On-line campaign launches: faster programming thanks to a user-friendly and clear interface.
  • Rich-Media: using pre-programmed scripts, create your interstitials, overlays, expand banners, pop-ups, site unders, etc. in just 3 clicks.
  • Video: launch your video campaigns quickly and easily with SMART AdServer’s pre-programmed players.
  • Statistics: increase your reactivity and optimise your campaigns using real-time statistics and monitoring.
  • Post-click and post-view tracking: easure and analyse your campaign’s transformation. Refine and increase your media-planning performance. SMART AdServer gives you access to advanced tracking
  • functions such as:
    • Differentiated delivery on behavioural profile
    • Datamining: Logs exploitation
    • Multi-channel tracking and analysis of advertising click-stream
    • Scripting of visuals
  • Reporting: view all your reports as personalised graphs.
  • Data exchange: easily interface your tools with SMART AdServer using bi-directional APIs.